The 2024 Connecticut Sun season was marked by captivating performances on the court — and it was my job to match that energy off the court through a cohesive and dynamic visual identity. I led the creation of a unique graphic look and feel for the entire season, including arena signage, banners, gameday graphics packages, in-game and post-game content and sponsorship activation assets.
In addition to spearheading the creative direction, I also served as the team’s secondary photographer, content producer, and director — capturing the emotion, intensity, and behind-the-scenes moments that told the story of the Sun’s journey throughout the season.
This dual role demanded both strategic oversight and hands-on execution, allowing me to merge brand consistency with real-time storytelling across platforms.
2024 Rebel Jersey Release
Free Agency
First WNBA Game at TD Garden – 2024 Season
In a historic first, the Connecticut Sun took on the Los Angeles Sparks at TD Garden — the first WNBA game ever played in Boston.
I led creative direction and content production for this milestone moment, working closely with the TD Garden and Celtics content team to bring the story to life. From concept to capture, I helped shape a multi-platform experience that celebrated the league, the city, and the power of representation on a national stage.
Regular Season Graphic Package
TEST
2024 Paris Olympic Games
Milestones
Dijonai Carrington- wNba Most Improved
